What the Hell Is Cutting Jelly and Why Is Kylie Jenner Getting Dragged for It?
A few seconds of video was all it took. Kylie Jenner snacking on TikTok, held up a slim packet of translucent red gel and told her millions of followers it was her “new favorite.” She called the product “ cutting jelly .” Within hours, backlash followed with accusations that the celeb was hawking irresponsible wellness. And whether you want to consume it or you want to stay away—is this another weight loss drug?—we are as curious as you: What is cutting jelly? We’re not going to lie. Before this week, most of us had never heard of cutting jelly. Now? We’re going down a rabbit hole. So let’s ignore the celebrity angle for a second and talk about the FOODOLOGY Coleology Cutting Stick Jelly that Jenner was eating. Strip away the discourse. Let’s get into it. (opens in a new window) FOODOLOGY Coleology Cutting Stick Jelly (opens in a new window) $22 at Amazon Buy Now (opens in a new window) What Is Cutting Jelly, Really? Despite the name, cutting jelly is not a dess...