New Logotype Masterclass with Jessica Hische

I want to introduce you to this excellent new Logotype Masterclass that will teach you how to take your logos from good to great, with the award-winning designer and letterer, Jessica Hische.

Jessica’s last lettering course was a huge hit with you guys (as well as Aaron Draplin’s Logo Design class) but this one is focused purely on logotypes.

You will get an insider look at her start-to-finish process for refreshing type-based logos, to help improve your individual letterforms and overall designs. There’s tons of inspiration inside, along with recommended resources, and her iconic lettering style.

The lessons include:

A checklist for “big picture” design qualities, like hierarchy and scale
How to hone your eye for detail and consistency
Polishing vector logos in Adobe Illustrator
Tips for making the most of freelance & client work

After taking this class, you’ll see logos and lettering through Jessica’s eyes and be able to spot issues and improve your work with the checklist Jessica uses in her own work every day.